The TV Advertisement Paradox

Standard

“Why are companies still using TV ads till today?”

This question haunted me for a long time. We all know that advertising in a TV channel costs a lot of money based on the show and channel ratings. According to Variety, the top shows for 2014 costs a really big deal of money. The NBC Sunday Night Football costs around $623,425 for a 30-seconds slot ad. The hit show “The Walking Dead” costs $413,695. The hilarious “The Big Bang Theory” costs $327,885 which means that TBBT makes around $6.5 million per episode.

Continue reading

Advertisements